Show and Tell: 6 Ways to Earn Customer Trust at Your Auto Shop

Does every driver that comes to your shop feel as if you’re looking out for their best interest? If not, you’re going to have a hard time turning those one-time jobs into repeat customers. You’ve gotta earn customer trust before that happens. How can you do that? Show and tell! Ahead, I’ll explain what I…

5 Critical Driving Mistakes Most Moms Make (and How to Avoid Them)

Are you a multitasking machine? Most mothers are! There’s no way to avoid the fact that you have to multitask when you’re constantly accompanied by your mini-me. Even so, multitasking is dangerous on the road. Let’s talk about that, plus four more driving mistakes moms make. If you recently had a baby, please note #3!…

Car Repair Isn’t So Complicated. Don’t Believe It? Read This!

Car repair seems complex. It’s really not. Yes, there are thousands of parts in your vehicle, but there’s no need to memorize them all. You just have to do is be aware of your car’s needs. It’s like a relationship. If you honestly care about your partner’s needs, they will return the favor. And if…

7 Safe Driving Tips That Will Save Your Butt from a Bad Car Wreck

Driving seems easy enough. After you do it enough, it almost feels automatic! But easy or not, driving should not be taken lightly. All it takes is a brief lapse of concentration. You take a second to answer a text and fail to notice a car change lanes. Boom, you rear-end them… and whose fault…

Service (Not Sales): Why People Don’t Buy Auto Repair

Why don’t people buy auto repair? We’ll explore that question in a second. First, let’s set the scene. There’s a toxic belief that holds back auto repair shops nationwide. Drivers think auto shops are more interested in making a sale than providing a service they genuinely need. How can you assure drivers your shop is…