Show and Tell: 6 Ways to Earn Customer Trust at Your Auto Shop

Does every driver that comes to your shop feel as if you’re looking out for their best interest? If not, you’re going to have a hard time turning those one-time jobs into repeat customers. You’ve gotta earn customer trust before that happens. How can...

Service (Not Sales): Why People Don’t Buy Auto Repair

Why don’t people buy auto repair? We’ll explore that question in a second. First, let’s set the scene. There’s a toxic belief that holds back auto repair shops nationwide. Drivers think auto shops are more interested in making a sale than...

Why Auto Shops Need to Respect Women (and 3 Easy Ways to Do It)

Most women have a horror story about a time when they were mistreated by a car mechanic. It’s sad! If any auto shop wants to be successful, they need to learn how to respect women. Maybe she was talked down to. Maybe she was charged a higher price than initially...

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